Merchandising

Make your website Your best asset

Keep your customers interested and engaged on your website through great design.

Great design

An awesome website is simple, easy to use and beautifully designed. The user experience is so crucial in deciding whether a customer is going to make a purchase, return to your website or get in touch with you. If you make their experience complex and frustrating, the chances are they aren't going to return and will look elsewhere for your product or service.

The tools out there to help boost your web design are fantastic. There's a whole industry and scientific field being dedicated to observing the best practices of web design. Having the ability to split test ideas also allows you to test and measure the success of different designs to make sure your website is always fully optimised.

Simple and Easy

Web design is the bridge where technology and design meet, and a critical factor in the success of a digital marketing campaign. It's no wonder there has been so much written, developed and built around the concept of web design. Companies like Facebook and Apple pride themselves on having the most efficient and enjoyable user experiences, whilst visual optimisation tools gather data and learn the habits of users to design the most impressive and simple websites.

By the time a customer has landed on your website, either organically or from an advert, they should already be familiar with what you do and what you can offer them. They're ready for the next stage of the buying process. At this point, your websites design is either your greatest asset, or your biggest burden to making a sale.

A great designed website will reduce the bounce rate of visitors to your website, whilst increasing the click-through rate (CTR) and keep visitors on your website for a long time, as well as increase the conversion rate.